Client: Cadillac

The

The

Idea

Idea

Cadillac and Urban One celebrate Black excellence and innovation in the aspirational campaign Driven By Class. Each episode profiles a high-achieving individual, showcasing their journey of creativity and success while seamlessly integrating Cadillac as a partner in their pursuits. The campaign highlights creators like Chef Philip Ashley Rix an award-winning chocolatier as he travels to New York City as part of his chocolate road show.